Interview with Fashion passionate Artist Bipasha Banikya

People now have the ability to find super-specific content related to their individual interests. Increasingly, readers, viewers, and listeners don't have to endure unrelated advertising if they don't want to.

Smart online retailers know that great content marketing can improve customer’s experiences and add value. Regular subscription-based content allows you to develop an ongoing relationship with your audience, allowing you to turn customers into loyal brand fans.

In The fashion and lifestyle juggles time- idea, creating content, talking to fans, and negotiating with brands. you have to showcase your talent in front  of your target audience, and need to grab the attention as  a magician uses to attract their audience, but little conflicts id there in between influencer and magician, magician use to lie but influencer cant, their audience dependence on their trust and faithfulness.

According to the one "TheHindu" Newspaper report, today almost one of the three is in social media trying to becoming an influencer. 46% of people are trying for it and 20% of people already achieved it. We can't deny the fact that being a famous personality,  be attractive. Sonali Sharma ( Editor-in-Chief) from  Socialtalk has interviewed Bipasha Banikya, She is very talented and does makeup in an artistic way.

Interviewer: Hello Bipasha, Please tell me about yourself and your journey.

Bipasha: I’m Bipasha Banikya. I am from Guwahati, Assam and I live in Mumbai. My passion in fashion brought me to this Influencing industry. It all started just for fun and later turned into a serious profession.

Interviewer: What is the best thing about being an influencer?

Bipasha: The best thing about being an influencer is to be able to connect with people from all over the country/world. It's amazing how easily you can connect with someone who isn't in the same state as you and of-course the love you get from the people who follow you.

Interview with Fashion passionate Artist Bipasha Banikya

 Interviewer: What is your brand’s objective?

Bipasha: My objective is to keep it relatable for my followers. Also, I want to break this common fallacy that you need to be rich to look fashionable “you don’t need to be rich to look fashionable, to look fashionable you need only two things - creativity and innovation.

Interviewer: What is the best collaboration that you have done with a brand?

Bipasha: Honestly speaking I’m grateful to all the brands I’ve worked with for giving me such great opportunities. My best collaboration till date is with NYKAA, which was for the Pink Friday Nykaa sale.

Interviewer: How supportive have Instagram been?

Bipasha: Instagram has been extremely supportive which I can’t even express it. The only cz of Instagram I am who I’m, I never imagined that I would be working in an App. Thank you Instagram for existing.

Interviewer:  As you are a style-icon too can you give some tips for our readers?

Bipasha: My page is known for fashion, makeup, and lifestyle. One tip for all the readers out there- I believe confidence is the most prominent accessory in fashion. Believe in being confident in whatever you wear.

Interviewer: What motivates you?

Bipasha: My passion for my work motivates me daily.

Interviewer: What is your favorite quote?

Bipasha: Dream it and make it your reality.

Interviewer: How did you grow your channel? What is the age range of your target customer?

Bipasha: From the day one I have always concentrated on community building and that’s how it all started by posting religiously and consistently, I feel lucky that my audience and brands have recognized me and believe in me.

I’ve followers from the age group of 13-44 mostly following me.


Interviewer: What would you do if you didn’t work as an influencer?

Bipasha: I don’t want to imagine that. Lol.

Interviewer: Tell us about your likes, dislikes, and hobbies?

Bipasha: I am a swimmer and a classical dancer too.

Interviewer: How does social media fit into your growth plan?

Bipasha: This is the only tool that can make me reach where I want to.

Interviewer: What’s the biggest barrier to your success on social media?

Bipasha: I believe if you work hard, any barrier wouldn't be there to your success. 

 Interviewer: How do you communicate with people or fans?

Bipasha: AMA, DM’s, Commentsz

Interviewer: Have you heard or used the Instagram product Reel, how it is different from TikTok? 

 Bipasha: Yes I love making reels. I was not much into TikTok, I did it only during the lockdown period that too just for a week so I couldn’t figure out much difference.

Interviewer: As per your profile, you are engaged with makeup too, can you tell how u come up with new ideas and creativity. Please add some tips too. 

Bipasha: Mostly I post my go-to makeup looks and easiest makeup hacks so that people can connect to.

Interviewer: What are your upcoming projects?

Bipasha: There is a lot in the way, surprise for you all!

Interviewer: What strategic advice do you have for up and coming Instagram influencers?

Bipasha: Don’t wait, if you wanna get into it, start now. 

Her Social Media Handles

Instagram: bipasha_banikya18
YouTube: Bipasha Banikya
Business: bipashaban94@gmail.com


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